The market for funding consulting is unregulated. Anyone may call themselves a consultant, and the offers differ less in price than in how they work. For you as a company that means you are not choosing between good and bad providers first, but between provider types with very different strengths.
This post sorts out the four types you will meet around the Forschungszulage. Without names, because this isn't about individual firms but about which model fits your situation.
The four routes at a glance
Provider type
Strength
Typical limit
Fits when
Tax advisor
Tax assessment, figures, payroll data
Rarely routine on the technical certificate
The firm demonstrably supports BSFZ applications
Funding consultancy
Overview across many programmes
Application often in funding language, not engineering language
You are weighing several programmes in parallel
FZulG specialist
Routine in review practice and cost logic
No overview of other funding
The Forschungszulage is your main instrument
In-house
Full control, no fee to third parties
Ramp-up and your engineers' time
One clearly defined project and funding routine exist
One thing applies to all four: the route to the Forschungszulage has two stages. First, the certification body (BSFZ) checks whether your project qualifies in principle. Then you apply to the tax office for the assessment. Most differences between provider types show up in the first stage.
1. The tax advisor: indispensable, but not for everything
Your tax advisor knows your figures better than any outsider: payroll, shareholder structure, linked enterprises, the balance sheet. And the second step is theirs anyway, because the assessment runs through the tax return. That isn't a formality but a legal division of labour: funding consulting is not tax advice under Section 1 StBerG, so an external funding consultant is not allowed to take that step at all.
The first stage is a different discipline. The BSFZ certificate is not a tax matter but a technical description of your project. What gets checked is whether your project is novel, creative, uncertain and systematic, and it gets checked by engineers and computer scientists, not by tax specialists.
Whether your firm can do this is not a question of quality but of case volume. In a firm with a broad client base, only a few companies do R&D, so such applications come up rarely. Ask specifically: how many BSFZ applications has the firm supported in the past twelve months, and who wrote the technical part there?
Important: the question is never "tax advisor or consultant". Even when an external provider prepares the certificate, your tax advisor remains responsible for the assessment. A good provider hands over the figures ready to use instead of bypassing them.
2. The classic funding consultancy: breadth over depth
A classic funding consultancy thinks in programmes. It knows regional schemes, investment grants and EU funding, and it knows which instruments combine and which rule each other out. If you are weighing a grant before project start against tax-based funding afterwards, that is exactly where the value sits. Since the ZIM application freeze in July 2026, many companies have to make that call afresh anyway.
The friction sits elsewhere. In this market segment, applications are frequently written by funding officers, that is, people with a business or funding-policy background. For a grant programme with an expert committee, that is exactly right. With the Forschungszulage, however, engineers sit on the other side. An application describing market goals and customer benefits instead of technical target values and open questions triggers follow-up queries there.
In practice the consequence is almost always the same: your CTO either gets a template to fill in or has to proofread and correct the finished text. Which puts the workload back on the very person you wanted to protect.
3. The specialist: deep routine in exactly one act
A provider who does nothing but Forschungszulage sees the same procedure hundreds of times. That produces knowledge you cannot read up on: how the certification bodies interpret their review practice, which formulations reliably trigger queries, where the tax office later cuts, and how cost items are cleanly delineated, from contract research to fixed assets and corporate groups.
That is usually where the amount is decided. The difference between applications is rarely yes or no, it's the funding amount: are all eligible projects recognised? Are employees fully allocated by share? Will the documentation still hold up in a tax audit years later?
The limit of this type is the flip side of specialisation: there is no all-round view. If you also need a grant for a pilot plant or want to set up a multi-year funding strategy, you won't get advice on that here. Some companies solve this by combining both: a funding consultancy for the strategy, a specialist for the annual Forschungszulage application.
4. In-house: doing it yourself
Strictly speaking you always apply yourself. Only the eligible entity, meaning your company, may apply for the BSFZ certificate. External parties prepare, draft and calculate, but you remain the applicant. So the real question isn't "self or not", it's how much preparation you buy in.
Doing it yourself is a serious option when three things come together: a clearly defined project, someone on the team with funding routine, and a recurring case. The second application for the same project a year later is far less work than the first, because structure, cost logic and time tracking already exist.
What it costs is rarely money, it's time in the wrong places:
Drafting the technical part in the language the reviewers expect.
Cost logic: which people, which shares, which external services can be claimed at all.
Evidence: project-based timesheets and documentation that still holds years later.
The biggest risk here isn't rejection. A negative BSFZ decision is not an endpoint, you can improve and refile, and if it still goes wrong, you can file an objection with the BSFZ. The quiet case is more expensive: the application goes through, but with a fraction of the possible assessment base, because two out of five projects were never recognised as eligible.
Cutting across all types: the fee question
Regardless of provider type, there are three models on the market, and each sets a different incentive:
Hourly fees. Transparent by effort, but the risk sits entirely with you. The provider earns even on a project that visibly won't get through, and every iteration extends the invoice.
Fixed price per application. Predictable, and you know the cost upfront. The incentive, though, points at an efficient application, not at a maximum funding amount. Here too you pay if it's rejected.
Success-based commission. The provider shares the risk and only earns if funding actually flows. That usually produces an honest pre-check, because a hopeless project only costs them work.
However, "success-based" is not a protected term. So ask what counts as success: the BSFZ certificate or the money actually arriving. And whether there are setup fees, minimum fees or caps. How the models compare in numbers is covered in detail in What does Forschungszulage consulting cost?.
Which type fits which situation?
Your situation
Obvious route
One single, clearly defined project, team with funding routine
In-house, tax advisor for the assessment
Ongoing development, several projects, scarce CTO time
Specialist
Grants, regional programmes and Forschungszulage all in play
Funding consultancy, possibly plus a specialist
First application, high uncertainty whether anything qualifies at all
Provider with a success-based model and an honest pre-check
Already rejected, or surprisingly little funding granted
Whichever route you choose, these four questions separate good providers from expensive mistakes:
Technical understanding instead of funding jargon. The BSFZ reviewers are engineers and computer scientists. Ask directly: who writes the application, and has that person built things themselves?
Incentives that match your outcome. Does the provider earn regardless of the result, or does their fee depend on funding actually flowing?
Maximising costs instead of filling in forms. A good provider actively looks for all eligible projects and cost shares, and prepares the figures so your tax advisor can take them straight into the tax return.
A verifiable success rate and real references. Ask for numbers and for clients who stand behind them with their name and company. For context, look at the nationwide statistics.
Where we stand
Zeitmaker is a specialist, with everything point 3 describes: we do nothing but Forschungszulage, we run the interviews with your team instead of sending questionnaires, and we draft the technical part ourselves, in four calls under five hours of your time. We don't advise on other funding programmes, and the assessment at the tax office stays with your tax advisor, who receives the figures from us ready to use. How that works in practice is on our page: specialized Forschungszulage consulting.
If you are unsure which type fits your situation: in a first call we'll also tell you when a different route is the better one for you.
The second step, yes. The first one, rarely. The assessment at the tax office runs through your tax return and therefore through your tax advisor. The BSFZ certificate that comes first is not a tax matter but a technical one: engineers and computer scientists check whether your project is novel, creative, uncertain and systematic. Whether your firm can handle that simply depends on how many such applications it supports per year. Ask directly.
You can do it yourself, and formally you always apply yourself anyway: only the eligible entity may apply for the BSFZ certificate, external support merely prepares the case. So the question isn't whether, but how much preparation you buy in. Doing it yourself makes most sense with one clearly defined project, someone on the team who knows funding procedures, and the time to spare.
Breadth. A classic funding consultancy covers many programmes, from regional schemes to grants and EU funding, and can weigh combinations and deadlines against each other. A specialist knows only one act, but knows its review practice in detail. If the Forschungszulage is your only instrument, you pay for breadth you don't use. If you need a funding strategy across several programmes, it's the other way around.
It aligns incentives well: someone who only earns on success will tell you honestly when an application isn't worth it, and has an interest in the maximum justifiable funding amount. But the term isn't protected. Ask what counts as success (the BSFZ certificate or the money actually arriving), whether there are minimum fees or setup charges, and what happens to the work already done if the application is rejected.
In principle yes, because the application belongs to your company, not to the consultant. Still, check the contract for who owns the documents produced, whether fee claims for already filed projects continue, and how long you are tied in. A rejection is no reason to panic either: with the BSFZ you can improve and refile.
By promises nobody can keep. No one can guarantee you a certificate, and no one can name an exact funding amount upfront. Be sceptical if you receive a long questionnaire to fill in yourself after signing, if nobody with a technical background works on the application, or if references only exist anonymously.
That's the decisive question for every provider type, and the answers differ a lot. Some models hand you templates your team fills in, others run interviews and draft a proposal from them. The difference hits your CTO's time directly, and it determines how technically concrete the application reads for the reviewers.